Kwara State Govenment

Techniques

1. Media CoverageM

2. Bulk SMS

3. Paid Ads

4. Branding

Overview

Over the time, Gmb agency worked with some Kwara state government sectors ranging from the Office of the Technical adviser on agriculture and also office of the member house of representative Ilorin east and south federal constituency.

Challenges

1. Attracting event attendants

2. Improving event branding

3. Improve media coverage

4. Improve publicity.

Solutions

1. Carrying out a profession photo and video shoot for the youth empowerment program.

2. Designing of event materials for stakeholder meeting between the state government, FGN, and other agricultural sectors present.

3. Initiating bulk SMS to invite attendees

4. Using Ads to boost publicity

Result

1. 68% increase in event participation

2. Improved the sectors branding

3. Improved Media Coverage

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